Feb 4 2012
Today’s commercial, entitled “2012,” stars the Chevrolet Silverado in a post-apocalyptic world. In this ad, Chevy reminds us of its oft-repeated statistic that its trucks are the longest lasting, most dependable trucks on the road, and it does so by imagining that the Mayans were right and that 2012 is our last year on Earth.
Jan 31 2012
The spot features more than a few classic Ferris Bueller lines (though nitpickers will note that some of them are a little off), and while it’s well put-together, seeing the star take to the wheel of a 2012 CR-V instead of a 1961 Ferrari 250GT California Spyder is a crushing reminder of our own mortality.
Jan 31 2012
Toyota is returning to Super Bowl advertising after a three-year hiatus with a 30-second version of this longer-form 60-second spot for the 2012 Camry, and we think it’s amusing enough to be worthy of The Big Game.
